The most effective way to build sustainable success in your business and deliver real lasting results?
It’s lean strategic planning.
Strategic planning starts with vision and systematically breaks that vision down into goals, projects, marketing campaigns, and activities. It ensures that all of your daily actions tie back to your vision and goals.
Lean practices ensure you have the right behaviors and mindset in place so you are consistently focused on only the things that add the most value to you and your customers, even as your business grows and evolves.
Strategic planning + lean practices gives you the clarity on what to be working on right now to lean out and level up your business so you can dramatically increase your impact and profitability, without the overwork and overwhelm.
There are 8 steps that are foundational to developing a lean strategic plan that delivers real results.
- Set your vision
- Break down your vision into goals
- Break down your goals into projects & marketing campaigns
- Build a high-level roadmap
- Create a 90-day plan
- Break down your plan into weekly & daily activities
- Commit to your goals and take focused action
- Continuously reflect and improve (aka kaizen)
Much more important than the specific steps is how you approach them, ensuring you are setting yourself up for success by keeping things flexible and adaptable. For example - leveraging just in time (JIT) planning and staying focused on outcomes over actions.
I created an actionable free guide to get you started leveraging lean strategic planning in your business. It is a comprehensive yet simple technique that will ensure everything you choose to invest your time in is directly related back to your vision and adding value to your customers and your business. It is the foundation of the Lean Out Method.
What questions do you have on strategic planning for your business?
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by Crista Grasso
Crista Grasso is the go-to strategic planning expert for leading global businesses and online entrepreneurs when they want to scale. Known as the "Business Optimizer", Crista has the ability to quickly cut through noise and focus on optimizing the core things that will make the biggest impact to scale a business simply and sustainably. She specializes in helping businesses gain clarity on the most important things that will drive maximum value for their clients and maximum profits for their business. She is the creator of the Lean Out Method, 90 Day Lean Out Planner, and host of the Lean Out Your Business Podcast. She is also the founder and CVO of the Profitable Planner Co and Criscara Jewelry.