Pro Planning Tip: Focus on Outcomes Over Actions

lean practices strategic planning Apr 07, 2020

Are you someone who takes their commitments very seriously? If you commit to doing something, you are going to do it!⁣

Yeah, me too. As do most successful business owners. Which is great!  Until it isn't...⁣ 

I feel so lucky to get to coach some of the most committed women on the planet when it comes to their businesses. It's that commitment that helps them push past fear, challenges, and roadblocks, stay motivated, and consistently crush their goals.⁣

BUT it is also the same commitment that can sometimes lead to wasted time, money, and energy, and actually delay (or prevent) their success.⁣⁣

Now, I am all about commitment.  In fact, it is one of the 4 pillars of the Lean Out Method.  However, commitment doesn't do us any favors when we are committed to the wrong things.

Things like when we get stubbornly committed to the ACTIONS instead of the outcomes, when it is the OUTCOMES that really matter.⁣

Hopefully you were able to watch last week's free training on planning for Q2.  In it, I talked about how important it is to focus on the 'what' and 'why' and not on the 'how'.  

The 'what' and 'why' are the OUTCOMES; the 'how' are your ACTIONS.

So, let's redirect that attitude of "I said I was going to do it, so I am going to do it, no matter what" to work in your favor when you are setting your goals and creating your plans!⁣

1. Get very clear on the OUTCOME you want to achieve, WHY you want to achieve it, and what VALUE it will provide. Commit to THAT, not to HOW you will achieve it.⁣

2. Consider whatever actions you choose to take to achieve that outcome an experiment, or a hypothesis of HOW you will achieve that outcome. ⁣

3. Measure to see if the actions you are taking generate the expected outcome and if not, pivot unapologetically and try something else. ⁣

Shifting your commitments to be outcome-based instead of action-based is a game changer when leaning out and leveling up your business.

It is also the only way to plan effectively in times of uncertainty (which is pretty much always honestly, but especially right now).

What questions do you have on creating an outcome based plan that delivers real and profitable results for your business?

by Crista Grasso

Crista Grasso is the go-to strategic planning expert for leading global businesses and online entrepreneurs when they want to scale.  Known as the "Business Optimizer", Crista has the ability to quickly cut through noise and focus on optimizing the core things that will make the biggest impact to scale a business simply and sustainably. She specializes in helping businesses gain clarity on the most important things that will drive maximum value for their clients and maximum profits for their business.  She is the creator of the Lean Out Method, 90 Day Lean Out Planner, and host of the Lean Out Your Business Podcast. She is also the founder and CVO of the Profitable Planner Co and Criscara Jewelry.


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