The Simplest Way to Scale Your Online Business

loyb podcast scaling business Dec 13, 2021

 Would you like to expand your impact while also generating predictable profitability and getting time back in your day? 

There are 3 things that most entrepreneurs want - they typically want to make a bigger impact, have more time freedom, and more financial freedom.

Are these 3 things important to you too?

The challenge is that there is a lot of misinformation and false promises around how to scale your business that puts entrepreneurs on a path that leaves them feeling burnt out rather than fulfilled and that actually keeps them from the impact, time freedom, and financial freedom they want most.

Scaling can be simple and straightforward when you focus in on your Scalable Signature Offer (SSO).

In today's episode of the Lean Out Your Business Podcast, I walk you through how to leverage an SSO to scale your business simply and sustainably and also why some of the common ways I see businesses try to scale turn into far too much effort and complexity for very little return.

In Episode 50 we discuss:

  • The biggest mistakes people make when scaling their business
  • The simplest way to scale your business
  • The key components of a Scalable Signature Offer (SSO)
  • The importance of PPV (passion, profit and value) in your SSO
  • The truth about DIY courses and building lifelong customers
  • The overlooked risks and limitations with 1:1 coaching
  • How to create an offer that's irresistible to your customers
  • How to achieve time freedom, financial freedom, and make the impact you want


 Tune into Episode 50 of the Lean Out Your Business Podcast 


References Mentioned In This Episode: 

Ready to create or uplevel your Scalable Signature Offer?

  • Doors are open to our Build to Scale Offer Incubator - head over to for all the details and special bonuses. 

  • Have questions?  Book a call at to see how we can best support you to simplify and scale your business, and build your scalable signature offer that sells.


Ready For More:

Love this podcast? Then you want to join the Lean Out Method community on Facebook for weekly mini-trainings and Q&A with Crista.

If you loved this episode then you won't want to miss the opportunity to join like-minded, high-achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!

by Crista Grasso

Crista Grasso is the go-to strategic planning expert for leading global businesses and online entrepreneurs when they want to scale.  Known as the "Business Optimizer", Crista has the ability to quickly cut through noise and focus on optimizing the core things that will make the biggest impact to scale a business simply and sustainably. She specializes in helping businesses gain clarity on the most important things that will drive maximum value for their clients and maximum profits for their business.  She is the creator of the Lean Out Method, 90 Day Lean Out Planner, and host of the Lean Out Your Business Podcast. She is also the founder and CVO of the Profitable Planner Co and Criscara Jewelry.


 Join us for Lean Coffee every week

where we do a mini-training followed by answering your business questions LIVE


Never Miss an Update

Like this post?  Well, there's more where that came from.  Sign up to get lean tips, free resources, and doses of inspiration delivered to your inbox to help you accelerate results and lean out and level up your growing business!

Your information is always safe with us - we promise we'll never share it.