E77 Scale Without Sacrifice with Amy Birks

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Amy Birks is a business coach who specializes in helping conscious companies and founders increase their impact, reach, and revenue by focusing on the simplicity that comes when they are doing work in alignment with their values. Often referred to as a master connector, Amy leverages 10 years of corporate strategy and project management experience to help her clients make marketing and business development fun, easy and impactful. 

In her experience, Amy has found that more often than not, entrepreneurs make scaling more difficult than necessary, mainly because entrepreneurs are people and people have a tendency to complicate things. 

In Episode 77 of the Lean Out Your Business podcast, Amy and Host Crista Grasso, discuss the importance of having a business coach to help you clearly see the next best steps in achieving your goals, stating that often entrepreneurs are really good at knowing where they want to go but have a difficult time knowing the best way to get there. 

If you feel like you have reached a certain level of success in your business and are wanting to scale but aren’t sure how to do that without adding more stress and tasks to your day, this episode is for you. 

 In this episode, we dive into:

  • How people make scaling their business more difficult than it needs to be
  • How to scale your business without sacrifice
  • How to always look for leverage in your business
  • Working in alignment with your values to avoid resistance in your business
  • Things business owners think they need to do but often don’t 
  • The #1 pitfall Amy sees entrepreneurs fall into
  • Why Amy removed herself from Facebook
  • The dangers of “I could”
  • Making capacity-based decisions
  • Why business owners should have a coach
  • Making marketing more manageable
  • Exploring what’s possible as you scale without sacrifice

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The Lean Out Your Business Podcast is a show dedicated to helping entrepreneurs accelerate business growth and simplify success.

Hosted by Crista Grasso who has been helping businesses for more than 2 decades to lean out by optimizing what's working and eliminating anything not adding value. 

If you are ready for more time back in your day and more profit in your business, while doing business differently and growing and scaling on YOUR terms, tune in to the podcast.


Download our proprietary waste guide to uncover where you could be getting time back in your week and increasing your profit margin

If you have ever found yourself wishing there were more hours in the day or more profit in your business, the reality is that there is hidden time and money in your business. 

After spending more than 20 years working with businesses to uncover hidden time and profit as they scale, I've identified 10 of the top areas coaching, consulting, and service-based businesses leave massive amounts of time and money on the table. Download the free guide to determine where you have hidden time and money in your business.