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One of the simplest ways to scale your business is to scale your signature offer.

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Hi, I’m Crista Grasso, creator of the Lean Out Method.

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I am a business scaling strategist on a mission to help entrepreneurs simplify success, get off the hustle hamster wheel, and lead a sustainable and wildly profitable business that doesn't require them to work 24x7. 

Over the past 2 decades working as a business coach and consultant, I have seen so many businesses make growing and scaling way harder than it needs to be. 

And in the process, they burn themselves out, give up the freedom and flexibility they went into business for in the first place, and lose the passion they once felt for what they do.

I love helping entrepreneurs build aligned and scalable business models and offers that have them falling back in love with their business again and creating their legacy. 

My high-touch and high-impact Build to Scale and Simplify to Scale Programs show you how.

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Lean Out Academy

Offer Incubator

Build to Scale is a 90-day done-with-you incubator experience to build and launch your scalable signature offer and customer-centric and results-focused sales and marketing plan

We help you determine your signature framework and turn it into a 1-to-many group offer for those who want to go beyond 1-on-1 and DIY courses and instead want to provide a high-impact and transformational group experience for your clients.

Once you have successfully launched your scalable signature offer, you'll move into the Simplify to Scale Business Accelerator.


Lean Out Level Up Retreat

Business Accelerator

Simplify to Scale is for those who have completed Build to Scale or who already have a proven scalable signature offer.  It helps you grow and scale that offer and then develop your full scalable signature offer suite.

It is a 6-month group mentorship experience to help you eliminate complexity and accelerate scaling your business and 1-to-many group offer or services simply and sustainably via systems and team.  

Get your time back, do more of what you love, dramatically increase your impact and profitability, and unlock your next level of visionary leadership.


"I had the pleasure of working with Crista for two years, where she guided our clients through large-scale business transformation. I watched her expertly shepherd them into creating systems and structures that would allow them to scale their businesses.

Amidst significant complexity Crista showed a true talent for simplification. Drawing on her experience in strategic planning, she coached clients to simplify their strategies and focus intensely on outcomes, leading to accelerated results."

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Crista Grasso is the go-to strategic planning expert for leading global businesses and online entrepreneurs when they want to simplify and scale

Crista Grasso is an international lean business consultant to Fortune 50 multi-billion dollar businesses, strategic advisor to 6 and 7 figure entrepreneurs, and founder of the global jewelry brand Criscara. 

She is the creator of both the Lean Out Method and the 90 Day Lean Out Planner, and teaches others how to create a planner or journal to scale their online business through her third business, the Profitable Planner Co.

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Crista has been helping businesses achieve accelerated results and increased profitability for more than two decades.  

Known as the "Business Optimizer", Crista has the ability to quickly cut through the noise and focus on optimizing the core things that will make the biggest impact to grow and scale a business.

She has a Bachelor of Science degree in Business and holds several lean, agile, change management, and program management certifications including:

  • Scaled Agile Program Consultant (SPC)
  • Kanban Management Professional (KMP)
  • Lean Six Sigma Green Belt
  • Program Management Professional (PgMP)
  • Agile Business Transformation Coach
  • AIM Change Management (AIM-AP)

Crista is often described as high energy, super passionate, and very practical (you won’t get a lot of fluff or hype).  

When she's not dishing out the merits of lean strategic planning and devloping scalable signature offers, you can find her drinking espresso, rocking out with Bret Michaels, enjoying a spa day, or snuggled up with her 2 pups and a great book.  She is an avid traveler - always embarking on new adventures.

Follow along on Instagram at @cristagrasso.