What would it mean to you if you could create more time in your life for both your business and your personal life? How could a new way to focus your energy allow you to quantum leap toward your current goals and beyond?
When scaling your business to new heights up to now you might just be getting trapped in the hustle hamsters wheel, forgetting to eat, missing time with loved ones and inching closer to the cliffs edge of burnout.
Thankfully our guest today Amira Alvarez knows all too well what the all-consuming feeling of business is like, and she is sharing with you how to lean into connecting with a higher spirit to get clarity and discernment on where you should be placing your energy. She has found a way out of the never-ending work pattern, and now she helps her clients do the same by helping them discover the next best tactical and internal steps to take to move quickly towards their goal.
She will be sharing with you the quantum leaps she took to grow her business to over $1 million and how you can do the same.
In this episode you'll learn
- The three ways to make more money in business
- The universal laws and how understanding could be the secret to your success
- The biggest mistakes people make when trying to grow a business
- What it looks like to move towards the resistance
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Business is the greatest personal development journey you will ever go on, taking risks, trusting yourself and knowing where to focus your time and attention. Making quantum leaps seem impossible until they happen and then you are truly unstoppable.
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References Mentioned in Episode #40 Quantum Leaps In Business with Amira Alvarez
Amira is the founder and CEO of Unstoppable Woman that is a global coaching company helping entrepreneurs, empire builders, athletes, creatives, and rising stars to achieve their dreams and their goals in record time
Register for the 3-day hybrid summit November 5th-7th Unstoppable Woman Income Breakthrough Summit
Free Resources for mindset and scaling from Amira Alvarez
Join us everything Thursday for Lean Coffee to keep the conversation going in our private Lean Out Circle Group
Welcome to the Lean Out Your Business podcast a show dedicated to helping entrepreneurs accelerate business growth and simplify success. I'm your host, Crista Grasso, and I've been working with businesses for more than two decades to help them lean out and optimize what's working, while eliminating anything that's not adding value. So, if you are ready to get more time back in your day, more profit in your business, and to do business differently growing and scaling on your terms, let's dive into today's episode.
Hello, hello everyone, and welcome to another episode of the Lean Out Your Business Podcast. Today I'm joined by a Amira Alvarez and we are going to be talking about making quantum leaps in business which is quite exciting. I can't wait to dive into this topic. I'll tell you a little bit about Amira and then Amira, I'd love for you to introduce yourself and tell everyone about you. So, Amira is the founder and CEO of the unstoppable woman that is a global coaching company helping entrepreneurs, empire builders, athletes, creatives and rising stars to achieve their dreams and their goals in record time. As someone who has made a quantum leap, going from barely six figures to $700,000 in one year, and then on to seven figures, which is quite impressive, she knows exactly what tactical strategies and mindset shifts are required to get out of your own way, live life on your own terms and master the art of achieving any goal you set your mind to. Amira, welcome. I'm so excited that you're here today.
I'm so excited to be here. Thank you for having me on.
Of course, tell everyone a little bit about your journey and kind of what got you into what you do today.
Absolutely. There's a whole backstory, we all have a history, we all have a place that we've come from. And I think it's really important to see all of that and my come from is I think a fairly classic middle class upbringing story, you know, nothing, horrendous in my childhood, I didn't come from incredible poverty. I had two parents, they got divorced at some point. But you know, two really strong parents in my life who cared a lot about me. And I was brought up with the idea that if you get good grades in school, and you work hard, you will get ahead in life, you will have a successful life. And I think that's a pretty standard storyline that a lot of us grew up with. So that was certainly me, I consider myself a bit of a smarty pants. You know, I was the kid that always got good grades, I had the rebel side too. But I was going for the good grades and got a good education and went to a great school and did all the right quote unquote, right things I worked in corporate for a while, then I started my own business in a different field than I'm in now, was fairly successful running that business, decided to move across the country and start a new business. And I had to start all over again. And I was really using a lot of things I learned from my first business for the second business. And it was at this three-year point where I just hit a wall, you know, the first year, you know, maybe it was six months, nine months, not quite a year, but I made 30k, solid start and this is as a sole entrepreneur, right? Second year in business tripled that I got to 90k. I was very excited. I had that six figure, you know, that mythical six figure mark that I wanted to get to and I didn't get there, but I did fairly well, you know, was a pretty significant growth already. And then that third year in business, I went from 90k to 138. So also, I share my numbers because I think it's really important to like pull back the curtain and be transparent so people actually know what your story is. They can relate to it, they can see “Okay, that makes sense.” So, third year in business, 138K was a nice chunk, right another 50k basically, that increased my income. Not too shabby, but I didn't have, like my one tool in my toolkit was work harder, okay, like I was going for excellence. I worked harder. I was a good person. I dotted my eyes. I cross my T's, I paid a lot of attention to grammar and typos. Right. I was like trying to be the good student in my business. And partway through that year. I was at the end of the work day. It wasn't a client facing day so at around 6:45 at night my then husband called upstairs and was like “Hey, honey, I made dinner. Do you want to come down for dinner?” I was like “oh yeah, thank you baby, I’ll be right down.” Like an hour later, I was trying to still get one more thing done. Right? It's like that classic entrepreneurial like on the hamster wheel never ending to do list, I couldn't get it done. He called up and he was like, “Hey babe, I'm starting,” like no guilt and shame. Love him for that. Right? But it was a reckoning moment for me and I’m sitting there, you know, on the floor of my office leaning up against the couch with my laptop on my lap and you have to just visualize this. It was now 7:45 at night. I hadn't brushed my teeth. I hadn't taken a shower and I was still in the dog hair covered sweats that I'd slept in, right? Like, because I woke up like with the tiger frickin chasing me thinking that if I just worked harder, I would get ahead. And I know you're nodding your head, I know that you get this, like, this is the story that you hear all the time. And that was me. That was totally, totally me. So it was at that point that I was like, this is, you know, I'm not doing what successful people do. Successful people do things differently. Let me say that differently. I had reached a certain level of success. So, I don't want to undermine like, some people will go well, didn't you already cross the six figure mark? Like, isn't that success? And I was like, yeah, but I still wanted to grow. And that year, I studied success. I found a really good mentor. I claimed a huge goal for myself of going for a million dollars. I had no idea. Crista, I had no idea how I was going to get there. No idea. It was a huge leap of faith. And I've really worked on my self-image and my identity, and doing things differently. And that year, I went from 138k to 700k. That's my story. You know, I didn't make that seven-figure goal, right? Like, I'm just like, you had a goal. You didn't make it like I get that, right, but I was super disappointed, right? Like, I know that sounds entitled and crazy. Like you did all this amazing, you know, the big leap and you're like, disappointed because you didn't reach your goal. I was and I had to feel that pain. And then turn around and look at what I did and celebrate and recognize that it was just the beginning. So that's my story, ordinary upbringing, ordinary girl with chutzpah like high achiever wanting to go for more really hitting a limit on my capacity and then breaking through. And the other piece that I'll plant the seed on and we can talk about more if you want is I was chasing my tail. Because I had all this subconscious programming, all this conditioning about who I was in this world. And it was limiting not only my bank balance, you know, my income, but my sense of freedom and peace and loving myself and living a delighted lit up life. But like all at once I broke through, like changed everything. Crista, in all the areas of my life, we can talk about that, too.
Yes, I love that so much. I mean, I resonate with so much of your story. And thank you for being so transparent and actually sharing your real journey, your real numbers and how you felt about it. And $700,000 in that one year, that was a quantum leap. But that was amazing. Yet at the same time, I feel the disappointment of when you have your heart set on one thing, and it's not what you've had your heart set on. But what I love so much about your story is it sounded like you had a really well rounded and sustainable way that you approach to the leaps that you made, it sounded like you looked at both the internal work, as well as the tactical or strategic things that you needed to actually do. So, I'd love to dive into that a little bit and how did you get there because it's a really big shift. And going from six figures to seven figures is no joke and all sorts of stuff comes up internally beyond just the things that you need to do differently.
Oh, my God, it was huge. The biggest growth journey ever. So, you know this about business. But if there are people just thinking about changing their perspective on business, you have to put your big girl panties on, you have to be able to take risks, you have to stay so determined and you know, work through the inner game stuff that comes up because it's not for the faint of heart. I will tell you, it was a major recalibration of who I was in this world, how I saw myself so tactically on the outside, I'm happy like if someone wants the tactics, I will, I'm giving you the keys to the kingdom, okay, here they are, I learned how to do sales at a much higher level, I raised my rates, there's only three ways to make more money in business, you increase what you're charging, you sell more of what you're already selling, or you add a new channel of income, there's only three ways you can do combination they're in but like, everything goes in those three ways. I don't care if you're Oprah Winfrey, or Beyonce, those are the three ways it all fits in there. Okay, I added a new channel of income. And I also raised my rate and I didn't sell more, I just sold higher. But in order to do that, the tactical thing that I needed to do was to learn how to sell and get out of all the emotional blocks around selling because most people want to run screaming from the room when I talked to them about sales. But money comes from spirit source, infinite supply, the non-formed world, and it's abundant. There's more money in circulation now than there's ever been before in history. It keeps getting bigger and bigger and bigger and bigger, like think about how much money was in circulation at the turn of the century, the turn of the 20th century in Cleopatra's time, right like there's just more money now than there's ever been before and it keeps getting more, not less. Okay, you might have a cash flow problem, right? It might not be in your bank account. But it's not that there's not more money in circulation right now, it keeps getting more and more. So, money comes from the non-form, the infinite through people, through sales, the mechanism of sales, you have to learn that mechanism, I now have mastered that. I mean, I'm always in growth around it. But now I teach my clients sales because it's so critical. We do two-day events on that it's so critical, and you have to get good with people. And this is where all the inner game stuff comes in. Because people are afraid of offending someone sounding too salesy, being too pushy, and they will resist what's required in a sales conversation that's authentic, that's high integrity, that's of service, they'll resist it, because of all the conditioning they have. And they're not good with other people. When I got good with other people, my life changed so dramatically, like relationship wise, the kinds of clients I was attracting, like, just with no longer contorting myself, to be small in this world, to jump through hoops for other people. You know, I'm still in service, I'm still supporting people in my life, but I'm not jumping through hoops. And that is frickin freedom. And so that's a little bit of the tactical outer game aspect, but also the inner game piece. And there's so much on the inner game peace, you know, ask me another question. I'll keep going.
Yeah, let's dive into a little deeper in the inner game. So, what were some of the really big shifts that you experienced? Or kind of some, some of those big, maybe epiphany moments that you came across throughout your journey?
Absolutely. So, the first thing that I really needed to do was understand how the world works, how the business world works, but also how our universe works. And it's an ordered universe, it's not disordered. But when you are thinking, where's my next client coming from? How am I going to meet payroll, am I gonna be able to pay my mortgage, you are in confusion, that's a sign and that is not a judgment, it's just a sign that you don't understand the law of cause and effect, you don't understand how the universe is ordered. And I had to really dive deep and study two fundamental inner game things that I did dive deep and study the universal laws. So I call them the Laws of Success. One of which I mentioned to you the law of cause and effect, we live in an ordered universe, nothing is random. There's no such thing as luck. Like you put yourself in the way of luck, right? You put yourself in the way of opportunities, you grow by the decisions you're making, in the perspective that you're looking at things. So if you are confused about how to grow your business, it's not because it's confusing, it's because you're confused. So how do we get you as a client or me back then out of confusion, well, I teach you how the universe runs, and then you start changing your thinking to align with the laws of the universe, and suddenly, you're not getting in your own way anymore, you're not self-sabotaging anymore, you're not in that resistance, it comes out as picking fights, it comes down as seeing clients is difficult, it comes out as procrastination, it comes out as distraction, and not being able to focus on things like all these things in your business, like not being able to find good team, these are all classic challenges that entrepreneurs have. But if you understand the laws, you can approach it totally differently and grow in an ordered fashion. So that was one of the things that I really dove in and studied. And now I teach because it's so critical. So, if people are interested in learning about that, we have a lot of free mindset, things that they can download and participate in that, that teach the laws. The other thing that I did is I worked on my identity, my self-image, how I saw myself and this is super, super critical. If you don't see yourself as someone for whom making a million dollars is a possibility. Consciously you go “Yeah, that'd be nice.” Consciously, “Oh, yeah, I could do that. That would be great.” But if you don't actually see yourself, meaning you identify with being that person, you won't do the things that are required to make a million dollars. So I, I had to first convince myself that that was me that I could do that. And it hooked me. And then I worked with a fantastic mentor who helped me stay the course and got me out of all the story that I was going into about when I started derailing myself. And that really allowed me to step up to a higher level of delivery for my clients, a higher level of how I, you know, did my business model all of that I had to first see myself as worthy of what I wanted to receive.
So you've shared a couple of things about kind of ways that maybe you've kind of grown in and learned to get out of your way and some of your progress. And I'm sure this is stuff that you see a lot with your clients as well. So where are some of the biggest areas that you see people getting in their own way when they're trying to move to that seven-figure mark, or just make those big leaps in their business beyond the ones you've shared already?
Absolutely. So one of the biggest things that I see people doing is delaying decision making, they think that they have to spend three weeks figuring something out, they think that they have to plan everything out, you know, four months down the line, and they don't do the thing that's right in front of them. And they lose momentum, they lose the enthusiasm, they get distracted. One of the things that I teach my clients to do, all the frickin time is be a quick decider. For instance, let's take a situation with team, you need to hire someone, and I need to hire someone, you being the mythical you and me being me, okay, someone out there needs to hire someone, and I need to hire someone, okay? If they take three months to go through an interview process and do due diligence and, and really find the perfect person, and I take three days or three weeks, and I put the person to the test in three days or three weeks, and they take three months, there might be a higher chance that they get a great person the first time but I could hire three people in the same time and not that you want to but I can find out if someone is a fit or not a fit just like that. So much quicker. That moves me ahead. If I'm delaying saying yes to a proposal from a contractor because I'm scared, my money mindset is all in scarcity. And I take a month to decide, versus me who takes 10 minutes to decide who's going to get something in action faster in their business. I hear all the time from the women I coach. I'll do that next week when I'm done with X, Y and Z. And it's always a completely 100% completely legitimate reason to put something off. Because your subconscious won't give you the reason to put something off that you don't agree with. It will give you the thing that you agree with, it's more important for me to finish moving. I just had this experience with a client on a client call yesterday. And she was like, I'm moving. I need to finish this thing on my website first. Can't I do this next week? I was like,” No, you can't, lovingly, you get to decide what you want to do. But I am telling you as your coach that this is a delaying tactic. This will take 15 minutes you have the time to do it. You need to prove to yourself that you're not afraid of visibility and putting yourself out there.” And do it quick. Do it, do it fast, move towards the resistance before your subconscious can come up with that excuse. It's such a key thing, like be a quick decider and move towards the thing that you're resisting, just do it now, you'd be surprised how much progress you can make so quickly.
I love that that is so true. And I love the way that you framed that because I hear a lot of those excuses from my clients too. Sometimes it's easy for us to see where somebody is holding themselves back. And I think that's the beauty of working with somebody like you or working with somebody is it's hard to see in ourself because to us, it's a valid reason. It's not an excuse. But when my clients say it to me, or when your client say it to you, we can kind of see it for what it is. I think that's really great. And really great advice that you gave your client. So did she do it? Did she go out and get it done?
She did. She absolutely did. And I got the response. And she was on it. And she got it she you know, I've worked with really high achievers and smart women. These are not people who would self describe as people who aren't on it. She was on it. But she's scared. She's going to the next level. And it will you know, she's not consciously scared, but she's subconsciously scared. So, your subconscious will come up with any reason. And I was super proud of her. And she got it done.
So that's amazing. I love it. So, what else? What are some of the other things that are really more invisible barriers for people that maybe they don't realize they're doing that are actually keeping them stuck where they are?
Well, the two biggest things that stop people, in terms of growing their business generally are investing time and investing money. So, the example that I just gave you was investing time, like this was a little microcosm, but I don't have time. I need to do all these other things. First, we create time. I know in this 3d world, everyone has the same 24 hours, okay. It's not like I have a magic wand and can create an additional three days, though, like if a genie came and gave me three wishes. I might wish that because time is an amazing, amazing resource. But Oprah has the same 24 hours in the day that you and I have. Okay. Richard Branson has the same 24 hours in a day. You have to stop seeing yourself as different from them, lesser than them, not as capable as them. Because you do, you don't see yourself like Richard Branson. Okay? You don't see yourself like Oprah. But if you did, you'd adjust your schedule completely, you would approach your work completely differently, you would make different decisions. Now, you aren't Oprah and you're not a billionaire. Okay. But she didn't start off that way. She started off where she started off, and she took steps, each time creating her life the way she wanted to. So, we create time by making different decisions. Okay, and some of those decisions, go straight back to money. I can't do it, because I don't have time to do it. And if I if I could just hire someone, right? Like, that's the money excuse, right? Or if I could just hire someone to clean my house, but I'm not willing to pay that money, right? That would free up four hours a week, whatever. Okay, there's all these, you know, are you going to hire that next level contractor to do your Facebook ads to run your events to do your social media? Whatever it is, there's a lot of resistance that people have to investing in both themselves and their business. And that is something you just have to become extremely aware of? Where are you saying no, because you think you don't have enough money. If you have that thought I would hold out a helping hand and say, let's get you to the place where you know how to create as much money as you want, whenever you want it, like you have zero doubt about your capacity to do that you know exactly how to move money, you know exactly how to grow your business. And it's an ordered universe and you don't freak out, you're not, you know, running on the hamster wheel, you're not worried about making payroll or paying your rent or whatever it is, okay? You just know, you have absolute confidence in it. And you'll always have stretch goals that you're going for more with, but you know exactly how to do that. And part of what you need to learn in that is self-trust. Because most people won't spend in order to, you know, as an investment in themselves, whether it's in coaching or in their business, in terms of team or systems or whatever it is, they won't invest, because they don't trust themselves to stay committed to the work. And that's that, again, is an inner game piece, that, again, is an identity piece that again, is like we need to remap how you see yourself so that you start showing up differently in this world. And you become someone who is committed, knows how to keep her word with herself.
So how do you take that and leverage then to really make those big quantum leaps and income breakthroughs?
Yeah, so this is a big one. Okay. I don't know if your audience is going to relate to this or not. But I'm going to tell you anyways, I got super duper leverage over myself. When I went from 138K a year to 700k a year, I hired a very high end mentor. And it was a six-figure investment, six figure. Okay, the six-figure investment, I did that, despite my then husband saying, I don't think that you should do that being very, quite frankly, against it. And I waited six months before I said, yes, I wish I had done that sooner, I would have been further ahead. But when I did, I got leverage over myself, I was not going to not return on my investment. I was not, not going to follow what his advice was, I was not going to go slow. I was not going to delay. My good. I didn't think it was magical thinking like, I didn't think that like just because I hired someone, like suddenly, money was going to fall from the sky. It doesn't work that way. But I got leverage over myself because I wasn't going to waste that money. And he helped me change my identity. We talked about that already. Okay. And the other thing that helped me get leverage over it was because I had said yes to this, despite my ex's lack of agreement with it. And I felt like I was out of integrity. Having done that, because we always made financial decisions together. I wasn't going to lose my marriage over it. And that was a huge amount of leverage that I got over myself to do the things that were required. Now. 2020 hindsight, I realize it's my business. I don't need permission from anyone to invest in my business. It's my business. That said, I took money out of my retirement account to fund this and that in some ways, was our money. And that was an emotional challenge for me, but I did it anyways because I was so in my truth that this was going to, to work, and that I was going to do what I needed to. And then, you know, once I started making bank, he was like, best decision ever, right? So that all worked out, ultimately, but I got leverage over myself because you know, human beings, we move towards pleasure, towards our desires, towards what we want. And we move away from pain, but we move away from potential negative consequences. And so, I used that potential negative consequence, I wasn't blind to it, I used it as leverage, I don't want that. I want this. And that's a big thing. I know, it's a little bit of a side tangent here. But most people blink out on the regret, their life isn't going the way they want it to go, their business isn't going the way that they want it to go. But they keep saying it'll change next week, next month, next year. If they're not, they're not really looking at that it hasn't changed. And it hasn't evolved in the way they want. And it's been years, and they need to actually do something different. Our brains want to make us feel good. So, we kind of ignore looking at that, that issue that's right in front of us. And I try and help people call that out so that they can get leverage over themselves. Like, do you really want, whatever your experience is right now, forever. And I don't mean that to say, knock yourself down at the knees and say everything's wrong in your life, when it's not, okay, everything's not wrong. But you do want something more, and there's certain things that you want to shift in your life. And quite frankly, I've done this Crista, first I did it with the money side of things. But then I started to do it with my weight, I started to do it with my relationships, my sex life, like, I became semi athletic, right from being a couch potato, right? Like I changed all these aspects of who I was. So it really became a process that went beyond just the money for me.
Yeah, it sounds like you just, you have something that's so deeply ingrained. And now how you think and how you operate, that you can apply it to anything, which I just I love and while you are talking and sharing, it sounded to me, something that struck me was a lot of times people are, I will when, I'll do that when, I'll do that, when it sounds like you've gotten rid of all of the I will wins, and you're like I'm doing it now. And I'm going to help my clients do it now.
100% and you know, there's always that nuance and discernment that comes in because you can't do everything now. That's actually one of the ways that we can self-sabotage is by saying, I'll do everything now. And then you're overwhelmed and doing too much. But I do recognize when something is a move the needle action in my business, it needs to happen now, it doesn't need to happen next week. I call it closing the gap on time. Like I just keep saying yes, now. So, my week next week is fairly open. But by the time next week happens, there will be meetings in all those spaces because that project needs to move me, move forward, this needs to be moved forward, like the next opportunity is right there. And I'm going to jump on it and have that conversation and make it happen. We create it. Okay, so not make it from like a force heaviness perspective, but make it from a creative perspective happen for yourself.
Yeah, I love that. And I think that's such a perfect transition to this question that I ask everybody and I'm dying to hear what you say. But how do you work smarter, not harder in your business and keep things lean?
Such a good question. So, I work smarter. I wonder if anyone has answered in this way, Crista, I work smarter by listening to spirit. So, I listen to that divine guidance, whether you believe in God or you believe in the universe, or some greater energy that's out there, whatever your, you know, belief system is, there's always energy coming through you and to you. And if I am connected and grounded, and I'm listening to those clear downloads, if you will, and I act on them. It's always the right next step, always. So, I've gotten really good at discerning what's fear, what's distraction? What's someone else's stuff? And what's meant for me, what's the message that's meant for me, and I act on it So that's how I work smarter, leaner. I'm constantly working with my team, like we iterate like, do we still need to be doing this? I pause there because I'm, I'm always in growth, like I have this more life growth directive concept that I live by and so our company's always growing. And so, it's not for me, I don't think of I got a little hung up in the word lean because I'm thinking oh, we're, that would require not growing but it's really that as we grow, we're looking at efficiencies and headcount efficiencies and how we do things, do we still need to be doing the same stuff that we were doing before reevaluating the sort of marketing strategy. And I would also say, here's, here's one that just came to me, hiring better and better people for my team. And it's not without, I'm not disparaging anyone who's worked for me in the past, but that's where I was at. And that was a perfect fit then. And as the company grows and becomes bigger, hiring better and better people, has allowed us to not hire as many people and have a really strong team and a much leaner process.
Yeah, to me, lean is really just about eliminating waste, eliminating the things that don't matter. So, you can double down on the things that do, so it's not a less concept, it's a more of the right things and less of the wrong things concept. So, I think what you just described with your team is such a great fit there. It's how can you really get the absolute best and kind of next level people for where you're taking things? I think that's like the true definition of lean. So, I love that, that's beautiful. So, tell people about you, where can they find more about you? And what do you got coming up next?
Yeah, so the best place for people to find us is to go to our website, we have a whole free resource page where we have morning mindset stuff, scale plans, lots of free things that people can download and get at no charge. So that's the unstoppablewoman.com/freestuff. And then we have the Unstoppable Woman Income Breakthrough Summit that's coming up in November, November 5th-7th, and you're all invited for that. That's a three-day event, it's going to be a hybrid event. So, if you want to come virtually, you can come virtually, or we're doing it in person in Atlanta. And that's three days where I go deep into how to scale your business. What are the universal laws, we touch a little bit on sales, and we really help you see where you're getting in your own way. And what you can do differently, so that you are showing up as the highest version of yourself, and then able to execute on all your big dreams and desires and grow your business.
I love it. And everyone, all the links will be in the show notes. So, make sure that you check those out and go check out everything that America has coming up. Thank you so much for being on the show. I feel like we could talk for hours about this. So thanks so much, and everyone we will see you again next week.
Thank you for joining me for another episode of the Lean Out Your Business Podcast. I hope you got a lot of value and actionable insights from today's show. And we'd love if you take a moment to leave us a review. If you have any questions on today's episode or on how to lean out your business join us over in our private Facebook community where every week we do live training and Q&A. I'd love to have you be part of the conversation. Head to leanoutmethod.com/group to join us. And before you go, be sure to subscribe to the show so you're the first to know when we release a new episode. We'll see you next week.
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by Crista Grasso
Crista Grasso is the go-to strategic planning expert for leading global businesses and online entrepreneurs when they want to scale. Known as the "Business Optimizer", Crista has the ability to quickly cut through noise and focus on optimizing the core things that will make the biggest impact to scale a business simply and sustainably. She specializes in helping businesses gain clarity on the most important things that will drive maximum value for their clients and maximum profits for their business. She is the creator of the Lean Out Method, 90 Day Lean Out Planner, and host of the Lean Out Your Business Podcast. She is also the founder and CVO of the Profitable Planner Co and Criscara Jewelry.